All the Data You Need for 2026 GTM Planning

Also: Revive Ghosted Leads on Autopilot, Context Engineering for Writers - and more!

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Best AI For The Job
December 02, 2025 • Reading Time: 5 minutes

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Published every Tuesday by BestAIForTheJob.com.

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I’ve found the best content for you this week — so let's dive in:

🔍 What’s New This Week

  •  🧲 Inbound Gets an AI Upgrade: One AI agent took inbound revenue from 30% to 71%. BDRs might need a new title…

  • 🧠 2026 GTM Benchmarks Are In: What top performers are doing with pricing, AI, and performance branding next year.

  • 🤖 Is Agentforce a Lead Whisperer? Salesforce claims their agent has revived 100mm ghosted leads.

  • 📊 Google’s AI is Bypassing SERPs: Complex queries now skip search results entirely—hope your brand shows up.

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🆕 Insights & News

All The Data You Need For 2026 GTM Planning
What 2025’s top benchmark reports reveal about pricing, AI, and growth efficiency.

The State of AI Use Among Professional Writers
Professional writers use AI tools like ChatGPT for brainstorming, but 73% fear they will limit job opportunities.

Google’s Old Search Era Is Over – Here’s What 2026 SEO Will Really Look Like
Brand discovery in 2026 still requires prioritizing authentic human-driven content. AI slop is losing any value it had.

SEO’s future isn’t content. It’s governance.
Governance and knowledge architecture matter more than content volume.

LLMs Are Changing Search & Breaking It
Troubling blind spots that SEOs must be aware of.

WTF are 'synthetic audiences'?
Companies are using AI to create virtual cohorts that mimic real audience behavior for faster and cost-effective market research.

Google Search to route complex queries to AI Mode, bypassing SERPS
Google is using Gemini 3 to automatically handle complex queries, allowing for more interactive graphics-intensive answers.

AdTech’s Hybrid Shift: AI Fuels 87% Sales Jumps as CPM Fades
Ad tech is shifting gears as AI-driven hybrid models prioritize personalized ad experiences over outdated metrics like CPM and CPC, boosting sales by up to 87%.

⭐ Story of The Week

How Our AI BDR Drove Inbound From 30% to 71% of Revenue

Publisher: SaaStr | Estimated Read Time: ~5 minutes

This story details how one company transformed its sales pipeline by implementing a dedicated AI-driven inbound agent for lead qualification.

The agent autonomously qualified leads 24/7, propelling the percentage of revenue generated from qualified inbound leads from 30% to a phenomenal 71%.

The success emphasizes that AI, when leveraged with tools like Salesforce for context and automation, can turn lead qualification into an unstoppable, round-the-clock asset.

***

Key Learnings:

  • An AI-driven inbound agent can drastically increase the percentage of **revenue from qualified leads** (from 30% to 71%).
  • Leveraging AI for **24/7 lead qualification** ensures no potential customer slips through the cracks.
  • The strategy relies on smart automation and using tools like Salesforce to provide the **necessary context** for effective outreach.

🤖 Tools!

Microsoft Advertising adds image-to-video
Save time turning images into eye-catching videos.

Adobe To Acquire Semrush
Adobe is acquiring Semrush, a leading SEO platform that’s tracking how brands show up in AI answers.

StackAdapt expands ABM ecosystem with new integration from Lead Forensics
StackAdapt just leveled up its Account-Based Marketing game with a slick integration from Lead Forensics, allowing marketers to pinpoint and engage high-value accounts globally.

YouTube Expands AI Reply Suggestions
YouTube is expanding AI comment reply suggestions to keep engagement lively.

Meta Tests Virtual Try On for Furniture on Marketplace
Meta "View in Room" feature on Facebook Marketplace uses its AI-driven "Segment Anything" (SAM) technology to visualize furniture before buying.

Former Twitter CEO Raises $100M for an AI-Only Search Engine
Parag Agrawal, former Twitter CEO, just bagged $100 million for Parallel Web Systems, an AI-only search engine that caters specifically to AI agents.

Want to share a favorite tool with our readers? Let us know here.

📺 Video of The Week

From Silos To Systems: Data, AI, And The CRO Model Rewiring B2B Growth

Innovative Revenue Leader podcast | Length: ~20 minutes

This episode explores key findings on sustainable growth, emphasizing how data and alignment among sales, marketing, and customer success can drive B2B revenue.

The discussion details how AI enhances insight generation, leading to better, data-driven customer interactions across the entire organization.

It stresses that emphasizing data sharing significantly boosts revenue expectations by over 50%, highlighting the transformative potential of AI in leveraging data to meet customer needs.

***

Key Learnings:

  • AI enhances insight generation for better **cross-departmental customer interactions**.
  • Emphasizing **data sharing** among silos boosts revenue expectations by over 50%.
  • Successful B2B growth requires tight **alignment** across sales, marketing, and customer success.

📖 Tutorials

Why Technical Writers Must Learn Context Engineering
Forget long/complex engineered prompts - to achieve a high-quality response, you first need to feed AI the right information and instructions.

6 overlooked ways to repurpose content and unlock new organic growth
How to repurpose marketing content beyond the usual tactics - such as creating mini courses & leveraging ChatGPT for FAQs.

Performance Branding: The Misalignment Between Brand and Performance Marketing
"Performance branding" aligns your brand mission and creative strategies with data-driven tools to drive better outcomes.

How to better measure LLM visibility and its impact
Measure LLM visibility using tools like Semrush Enterprise AIO and distill into actions.

Top Manufacturing Marketing Challenges (And How to Solve Them)
How to create killer content that resonates with diverse stakeholders in a manufacturing ecosystem.

How to get cited by ChatGPT: The content traits LLMs quote most
The analysis reveals that using clear answer capsules and original data markedly improves visibility in LLM citations.

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🤖 AI Prompts & Agents

SaaStr + Agentforce: It’s Early, But the Results Are Really, Really Strong
SaaStr is using Salesforce’s Agentforce to resurrect ghosted leads, achieving an astonishing 72% open rate while transforming forgotten contacts into paying customers.

100 Million Missed Opportunities Later, We Found a Better Way To Sell
Salesforce's new AI tool, Agentforce, autonomously follows up on leads, transforming a staggering 100 million missed opportunities into successful engagements.

AI Press Release Prompts for B2B Marketers
This mobile-friendly video shows how to create structured and professional press release drafts.

AI Prompts to Create Professional Business Emails
Prompts to write clear, professional emails that keep messages concise and focused - and how to experiment with different tones for maximum impact.

How Do You Know if Your Voice AI Agents are Working?
How to evaluate Voice agents by prioritizing business outcomes over mere technical metrics.

PickMyCall and vcita Launch the Ultimate AI Receptionist for Small Business
The new AI Receptionist smoothly integrates with business tools to book appointments and qualify leads with no training required.

❤️ Favorite Finds

The Future of Predictable Revenue: From Frameworks to Architecture
The B2B Playbook features Aaron Ross who explains why misunderstanding the Predictable Revenue framework limits success and why focusing on human-led conversations is essential for revenue growth.

📅 Events

The AI Conference Boom: Where (and How) to Show Up in 2026
Up-and-coming AI conferences to consider for the 2026 budget.

Global AI Virtual Conference 2025
Three-day virtual conference on AI applications. December 15–17, 2025.

CES 2026 - Jan 6-9, 2026 (Las Vegas, NV)
The world's most powerful tech event, featuring dedicated tracks on AI in marketing, advertising, and content creation.

2026 B2B Digital Marketing Predictions & Resolutions - Jan 14, 2026. (online)
Join the ANA for a virtual workshop to plan your B2B digital marketing strategies for the new year.

B2B Growth Marketing - Jan 20, 2026. (online)
A virtual workshop by the ANA focused on advanced growth marketing tactics and strategy.

2026 B2B Content Marketing Predictions - Jan 28, 2026. (online)
A virtual webinar by Informa TechTarget to help marketers forecast content trends for 2026.

B2B Marketing Exchange (B2BMX) - Mar 9-11, 2026 (Carlsbad, CA)
Focused on B2B revenue, this event dives deep into AI for demand gen and account-based experiences at its new location.

SXSW 2026 - Mar 12-18, 2026 (Austin, TX)
The Interactive track is a global hub for cutting-edge discussions on generative AI, ethics, and future brand interactions.

Adobe Summit 2026 - Apr 19-22, 2026 (Las Vegas, NV)
Adobe's major annual event focuses on digital experience, creativity, and AI innovations. With the SEMRush acquisition, it should be interesting!

Social Media Marketing World 2026 - Apr 28-30, 2026 (Anaheim, CA)
A key event for social pros, featuring a dedicated 2-day "AI Business World" track for tactical marketing sessions.

Forrester B2B Summit North America — Apr 26–29, 2026 (Phoenix)
Analyst-led GTM strategy with AI front-and-center across tracks.

The MarTech Summit Madrid — May 19, 2026 (Madrid)
EU perspective on AI martech stacks and data privacy by design.

Gartner Marketing Symposium/Xpo — Jun 8–10, 2026 (Denver)
CMO-level agenda on AI strategy, analytics, and customer experience.

Content Marketing World — Oct 5–7, 2026 (Denver)
Deep-dive workshops on AI-enabled content ops, measurement, and governance.

🍔 Feed You Next Week!

Thanks for making it to the end. It’s a lot to digest.
But there’s a lot of change afoot ;-)

I can't wait to share more insights with you next week!

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