Hands-On With OpenAI's New ChatGPT Agent (Live)

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Ready for more tools, insights, and inspiration?

We’ve curated the best content for you this week — so let's dive in!

This week, we’re focusing on ChatGPT’s New Agent, Is GEO Really a Thing? - and more!

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🔍 What’s In This Week’s Edition

• 🤳 UGC is killing your content strategy—peer reviews are driving more B2B buying decisions. LLMs & search engines love them, too.

• 📉 ChatGPT traffic converts 2x better than Google—yes, really.

• 🤖 OpenAI’s new Agent is so good, we’re firing our workflows.

• 🧰 Claude, YouTube, and Veo3 dropped tools that create content scary-fast.

• 🛒 Procurement pros are ChatGPT power users—ignore this at your peril.

🆕 Insights & News

This is how you convert a crisis into brand awareness.

New insights regarding consumer trust in AI and its impact on brand decisions.

According to Google, you don't need a specialized GEO/AEO tool (yet).

You know AI agents are past the hype stage when Walmart goes all-in.

Elon Musk is reviving Vine on X to serve short form videos created by AI. Text-to-video technology from Hotshot will power this feature.

Writesonic says traffic from ChatGPT beats Google Search in conversion rates.

🤖 Tools! *promoted (disclaimer)
This week: ChatGPT Agent, Sentiment Analysis, Claude w/ Tools

Grace Leung tests AI tools like ChatGPT & Claude to see how much tool choice matters.

YouTube added more AI-powered features to Shorts including Photo to Video and generative effects.

Developers can now build apps with advanced text-to-video capabilities.

Will Smith of IMPACT highlights the top AI tools for content creation in 2025. (great list IMHO)

The best Enterprise Generative Engine Optimization (GEO) platforms for navigating AI-driven search.

Want to share a favorite tool with our readers? Let us know here.

📖 Tutorials
This week: Cheap UGC Ads, Building Trust for AI

How to build an AI-powered thinking partner (including prompts to get you started).

Andrew DiLullo, founder of AdCrunch Digital, shows how his agency uses ChatGPT, Arcads, and Descript to mass-produce 100s of high-converting UGC-style shorts for eCommerce brands.

Jeremy Jones discusses Mailchimp’s approach to building a content strategy and how to use AI tools and feedback loops to drive lead generation and increased click-through rates.

MarketingProfs covers the growing skepticism among B2B buyers in an age flooded with AI-generated content - and how to exploit it to your advantage.

Leadfeeder's primer explains the various types of data used in marketing and sales and how they can be used with AI to personalize messaging and to maximize results.

Search Engine Land explains how AI can be used right now to improve sentiment monitoring, content suppression, and crisis response.

Practical ways to leverage AI in your content marketing work that go way beyond writing blogs.

An easy way to use regex to monitor G4 traffic from LLMs including ChatGPT, Gemini & Perplexity.

🤖 AI Prompts
This week: Generating Strategies & Optimizing Prompts for Marketing

Pathmonk shows how to optimize prompt writing for marketers. Most of 2025's best practices are covered.

Check out our prompt library for more B2B marketing prompts:

💳 From the Buy-Side
AI is changing buyer behavior, too.

Did you know that 25% of procurement professionals use ChatGPT every day? Major implications for B2B marketers...

📅 Events
Make new connections. Learn. Have fun :-)

For: Marketing professionals and IT professionals that support them.

For: Marketing, sales, and customer experience professionals

For: Content marketers, strategists, and executives

For: Marketing professionals focused on CX.

For: Non-technical business leaders and marketing practitioners.

❤️ Favorite Finds
If you like our newsletter, then you'll probably like these too:

B2B Creatively interviews Chris Silvestri, a copywriter and messaging strategist, and discusses how AI is reshaping content creation in B2B.

In this episode of FutureCraft GTM, Lacy Miller, growth marketing lead at Paragon, discusses how she uses AI to build repeatable go-to-market systems.

In Hawk Search's latest webinar, experts discuss the role AI plays in B2B e-commerce today.

🍔 Feed You Next Tuesday!

We can't wait to share more insights with you next week!

PS - if you found this newsletter helpful, please share it with others.

At BestAIForTheJob, our mission is to build an educated community focused on the latest AI innovations in our industry. We’re passionate about curating the best AI-related content, including tools, case studies, prompts, agents, platforms, and AI upgrades in leading applications. We keep you connected to the breakthroughs and the discussions that matter so you can stay in the loop without endless searching. We also work closely with partners who value the future of AI, including employers and advertisers who want to reach an audience as passionate about AI as we are.

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