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The 8 Best AI Writing Tools in 2025
This Week: Blog and Article Writing w/ AI

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This week, we’re focusing on Blog and Article Writing with AI
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🆕 This Week’s Top Stories
Search Engine Land discusses how AI is transforming online reputation management (ORM) and what it means for brands. Recommendations are provided for how to apply AI in content creation, customer reviews, sentiment analysis, and customer feedback to improve your reputation at a lower cost.
The hard truth about what AI will do to GTMMarTech.org penned this thought-provoking article about the big changes coming to B2B marketing and sales soon, driven in part by rapid adoption of AI by B2B procurement teams. Are you ready for bots talking to bots?
The ROI Challenge in B2B Marketing—and How AI is Changing the GameLinkedIn's Editor-In-Charge addresses the pressing challenge of proving marketing ROI in B2B and how AI is playing a key role in addressing this issue.
AI Model Faceoff! Testing Eight Models Head-to-Head for Blog Post WritingWebbiquity's hands-on review exposes which AI tools best assist bloggers from content ideation to writing articles. Grok, Claude, Mistral, Poe, ChatGPT, Perplexity and Gemini 2.0 are compared.
What Content Works Well In LLMs?Growth Memo offers insights on optimizing your content for AI chatbot visibility. Lots of tips for content strategy, depth, and readability that differ from classic SEO metrics.
How to Balance Automation and Personalization in B2B Lead NurturingMadison Logic discusses the impact of AI on lead nurturing automation, addressing key challenges including intent data gaps, real-time insights, and personalization using CRM and MAP data.
Story of The Week
My Take on The 8 Best AI Writing Tools in 2025
by G2 - Shreya Matoo (15 minutes)
Using AI to create text-based content for the web and social media is commonplace in most B2B marketing teams today. But which tools are doing the best job today?
G2 just published an excellent comparison of the best AI tools for a wide range of content marketing jobs.
In it, they compare how Grammarly, Notion, Simplified, Writesonic, Jasper and others can cut 50% or more of the time you spend on ideating, planning, writing, editing, and distributing written content.
IMHO, this is a great short list. In my content marketing agency, we used half of these tools to cut our planning and writing time & cost by more than 75% over the past few years.
🤖 Tools! *promoted (disclaimer)
This week: Blog and Article Writing
AI writing platform built for marketing, trusted by over 1 million marketers to scale on-brand content that drives engagement.
Grammarly (Free trial to $30/mo)AI-powered writing assistant that checks grammar, spelling, and style in real-time.
Jasper (Free trial to $100/mo)AI-powered content creation platform that helps businesses generate marketing copy, blog posts, and other content.
Koala AI (Free trial to $1k/mo+)AI writing assistant and chatbot platform for content creation and customer support.
Narrato (Free trial to $200/mo)AI-powered content creation and workflow management platform for marketing teams.
Outranking ($20/mo to $200/mo)AI-powered SEO content optimization and writing platform.
QuillBot (Free trial to $20/mo)AI-powered writing tool offering paraphrasing, grammar checking, and text summarization features.
Simplified (Free trial to $30/mo)All-in-one app for modern marketing teams, offering AI-powered design, video, social media publishing, and copywriting tools.
Writecream (Free trial to $10/mo)AI-powered content generation platform for creating personalized marketing copy, articles, and more.
Writesonic (Free trial to $100/mo)AI writing tool that generates high-quality advertising content for various purposes, including articles, ads, and product descriptions.
Want to share a favorite tool with our readers? Let us know here.
📺 Video of The Week
by Sam Knight (5 minutes)
On his new YouTube channel, Sam Knight from Social Commerce reveals the groundbreaking method he used to close a seven-figure B2B deal using AI-enabled user-generated content (UGC) - a technique usually confined to direct-to-consumer (DTC) marketing.
I think this is a potential breakthrough strategy to watch, given the rapid uptake of procurement agents that scan the web for buyer reviews.
📖 Tutorials
This week: Blog and Article Writing
Optimizely discusses the right and wrong ways to use AI for to identify content themes and audience segments, optimize your content calendar and align strategy with business goals - all while preserving your brand voice.
8 Ways to Use AI for Keyword Research [Tools & Prompts]Writesonic dives into how to use AI for keyword research to make the process much faster and more effective.
Build B2B Personas FAST Using AIBrilliant Metrics hosts a hands-on tutorial demonstrating how to rapidly create customer personas for your business using AI tools like Claude and ChatGPT.
🤖 ChatGPT Prompts
This week: Blog and Article Writing
Check out our prompt library for more B2B marketing prompts:
📅 Upcoming Events
Make new connections. Learn. Have fun :-)
Brings together the brightest minds in the creator and influencer marketing community for insights and discussions shaping the future of the creator economy.
For: Brands, agencies, and tech companies in influencer marketing.
Meltwater Summit May 06 to May 07, 2025A two-day event focused on PR, marketing, and communications, featuring thought leadership sessions, workshops, and networking opportunities.
For: PR, communications, social media, and marketing professionals
2025 ANA Brand Masters Conference May 07 to May 09, 2025Features dynamic storytelling, cutting-edge strategies, and actionable insights designed to inspire and empower brands at every stage of growth.
For: Brand marketers and industry leaders.
MDMC25 May 13 to May 14, 2025A two-day event offering unparalleled learning and networking at the largest digital marketing conference in the Midwest.
For: Digital marketing professionals.
DigiMarCon East 2025 May 16 to May 17, 2025Provides digital marketing best practices, latest trends, practical solutions, strategy, and networking opportunities.
For: Digital marketing professionals.
2025 ANA Masters of B2B Marketing Conference Jun 02 to Jun 04, 2025Premier national event exclusively crafted by and for client-side marketers, offering insights from top executives and industry visionaries.
For: Client-side marketers.
Product Marketing Summit Atlanta Jun 04 to Jun 05, 2025Reveals case studies, best practices, and common challenges to help professionals stay updated with industry trends.
For: Product marketing professionals.
AI for Marketers Summit San Francisco Sep 03 to Sep 03, 2025Discusses AI applications in marketing, featuring case studies and best practices.
For: Marketing professionals and IT professionals that support them.
❤️ Favorite Finds
If you like our newsletter, then you'll probably like these, too:
G2 highlights how AI is reshaping the creative industry, with insights from Jen Rapp, CMO of Superside.
AI-Led Growth Summit Videos: B2B marketing’s future in the age of AIWatch all of the videos from this year's AI-Led Growth Summit, which focused on using AI for B2B go to market advantage. Speakers include Tomasz Tunguz, Jon Miller, and more. Tons of real-world insights.
Scaling B2B SaaS Beyond $1mm with AI & Smart MarketingThe Future Proof Podcast hosted by Brent Mueller discusses AI’s transformative role in B2B SaaS marketing with Matt Unreak from FP Growth. If you're trying to increase customer retention, optimize acquisition, and outsmart churn, this episode is packed with actionable insights.
The Future of B2B Sales on Marketplaces and AI | With Jon Yoo of SugerThe Ultimate Guide to Partnering podcast hosted by Vince Menion speaks with with John Yu of Suger about how AI and cloud marketplaces are poised to transform the B2B buying experience, especially for SaaS and technical services. They discuss how platforms like Suger, Confluent, Snowflake, AWS, Microsoft Azure, and Google Cloud Platform are creating a new way for B2B buyers to shop for what they need.
🍔 Feed You Next Tuesday!

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