Which Marketing Jobs Are Most Affected by AI?

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Ready for more tools, insights, and inspiration?

We’ve curated the best content for you this week — so let's dive in!

This week, we’re focusing on Replacing The Sales Funnel, Issues with Agents, Realistic AI Video Has Arrived - and more!

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🔍 What’s In This Week’s Edition

• 📉 Say goodbye to your funnel — AI agents are rewriting how B2B buyers buy.

• 🧲 “Brand Gravity” > Lead Chasing: Lisa Cole makes the case for pulling buyers in, not hunting them down.

• 🔐 ChatGPT links are getting indexed — double-check your prompts before Google does it for you.

• 📹 Veo3 and FLUX have killed the “AI look” and turned B2B video into realistic scroll-stoppers.

• 🤖 Claude’s rising fast — now with CRM hookups and a surprising lead in enterprise AI adoption.

🆕 Insights & News

Microsoft analyzed 200,000 AI workplace conversations to reveal how AI is reshaping marketing and sales roles. Here’s what the data shows.

Google indexes public links from ChatGPT, potentially exposing sensitive information and proprietary data.

Google's AI search modes and their implications for brands.

This insightful piece from Search Engine Journal explores how generative AI is reshaping, not replacing, SEO. With recommended actions to stay in the game.

Ahrefs reveals that AI assistants cite content that is 25.7% fresher than Google results - but quality still trumps freshness.

LinkedIn's recent engagement report reveals increasing user interactions and challenges related to AI engagement bots and pods.

YouTube replaces its Trending tabs with an AI-generated Explore feed.

A MIT study of 2,300 finds AI agents boost team productivity by 60% per employee with no negative impact on quality.

McKinsey's Technology Trends Outlook 2025 shows marketing is rapidly moving toward autonomous systems and human-AI collaboration for everything from campaign management to customer targeting

🤖 Tools! *promoted (disclaimer)
This week: ChatGPT Agent’s flaws, Task Automation, Realistic Video Arrives

Easy ways to make responses far more relevant to your needs.

According to a new report, Anthropic’s Claude leads in enterprise usage (32% vs. OpenAI’s 25%).

HubSpot adds Claude AI integration for CRM-based AI insights.

OpenAI taught its chatbot to use the internet. Just not that well.

Search Engine Land details Google's rollout of new AI features across their platforms.

Pricefx recently launched 125 AI agents designed to help industrial B2B companies optimize pricing and respond swiftly to market changes.

The new FLUX.1 Krea model improves photorealism by minimizing AI artifacts.

Want to share a favorite tool with our readers? Let us know here.

📖 Tutorials
This week: Scaling ABM, GTM AI Playbooks, Creating B2B Shorts

Learn how to convert raw source material into engaging case studies via AI-generated audio, video, and text.

Learn how high-growth companies Databricks, Monday.com, and Benchling are using AI in their go-to-market efforts.

Learn how to leverage generative AI and workflow automation platforms to automate B2B proposal generation.

Learn how to automate discrete marketing tasks with AI and no-code platforms like Zapier and Make. Detailed guide with recommended tools.

Learn how AI is transforming B2B video marketing at every step, with an emphasis on short-form videos.

Learn how to improve account-based marketing (ABM) efficiency using AI tools.

🤖 AI Prompts
This week: Content Benchmarking, Google Ad Copy, Writing Case Studies

Anthropic explains prompt design, tone control, hallucination prevention, and advanced prompt features.

Audit your content for engagement and SEO.

Analyze competitor posts, help with crisis management, and perform a risk assessment.

Write optimized copy for Google Ads.

Create compelling case study narratives from basic information using established frameworks like the "5Ps".

Brainstorm video gen with AI, use video style codes, and get consistent output.

Check out our prompt library for more B2B marketing prompts:

💳 From the Buy-Side
AI is changing buyer behavior, too.

AI-driven buyers aren’t browsing your gated content anymore — instead, they’re creating shortlists using web-connected agents. This fast-growing behavior is leaving sales teams in the dark.

Zycus explains how to write an effective RFP for an autonomous AI sourcing process.

📅 Events
Make new connections. Learn. Have fun :-)

For: Marketing professionals and IT professionals that support them.

For: Marketing, sales, and customer experience professionals

For: Content marketers, strategists, and executives

For: Marketing professionals focused on CX.

For: Non-technical business leaders and marketing practitioners.

❤️ Favorite Finds
If you like our newsletter, then you'll probably like these too:

Personalized AI images can enhance your cold email campaigns. In this 15 minute video, Omar Almubarak shows how to use AI models and the popular free n8n automation platform to automate personalized AI image creation.

Leadtail interviews marketing expert Nicole Siegal Fuselier to learn how AI is reshaping revenue marketing at SANOVA.

In this Breaking B2B episode, Tony and SEO expert Sam Dunning explore the fast-changing world of search engine optimization and the impact of AI technologies.

🍔 Feed You Next Tuesday!

We can't wait to share more insights with you next week!

PS - if you found this newsletter helpful, please share it with others.

At BestAIForTheJob, our mission is to build an educated community focused on the latest AI innovations in our industry. We’re passionate about curating the best AI-related content, including tools, case studies, prompts, agents, platforms, and AI upgrades in leading applications. We keep you connected to the breakthroughs and the discussions that matter so you can stay in the loop without endless searching. We also work closely with partners who value the future of AI, including employers and advertisers who want to reach an audience as passionate about AI as we are.

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